This post on dog food blog is about a complex technology (which I won’t dig into) and it amazes me that this technology is used ‘just’ to get dogs to say ‘mmmm… boss, that food you bought smells really nice‘ and at the same time I think this is so interesting and exiting. It makes me curious as to where dog food is going these days. Perhaps you recall my posts in July 2007 about K-9 Genetics and dog food in the age of the genome. I’ve heard ‘down to earth’ people say these developments are over the top, but I just love progression and fine tuning.

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